As we enter 2026, the competition for talent remains fierce amid a challenging and uncertain economy. Traditional pay and benefits alone are no longer enough to attract and retain high-performing employees. Creativity, data-driven decision-making, and a renewed focus on purpose are key to staying ahead. 

Join the NKY Chamber for this insightful session featuring two expert panelists — Sean Luitjens, Salary.com and Dan Cahill, PhD, HSD Metrics, and event moderator David Noe of Payroll Partners — as they share national and local data, real-world examples, and actionable strategies to help your business build a compensation and engagement strategy that works for today’s workforce and tomorrow’s expectations. 

Session participants will leave with valuable tools focused on: 

• Pay: How to segment compensation strategies around business-driving roles and “must keeps,” and how to maximize the impact of your merit process. 

• Benefits: How to communicate the true value of the total rewards package — beyond salary — and make sure employees understand what their position is really worth. 

• Total Rewards Fundamentals: How all elements – pay, benefits, recognition, and purpose – work together to create a holistic approach that drives performance and loyalty. 

• Purpose: Beyond pay and perks — how to define and “sell” your organization’s mission, culture, and values to current and future employees. 

Whether you’re shaping your 2026 pay strategy or rethinking how to tell your company’s story, this webinar will give you the insights you need to attract, retain, and reward top performers in the year ahead. 

Who Should Attend: 

This session is designed for anyone involved in attracting, rewarding, and retaining talent, including: 

• HR Leaders and Professionals – who design and manage compensation, benefits, and engagement programs. 

• Business Owners and Executives – seeking to align pay and purpose with organizational strategy. 

• Finance and Operations Leaders – who influence budgets, incentives, and workforce planning. 

• People Managers – who want to better understand how total rewards and purpose impact retention and performance. 

• Talent Acquisition Specialists – looking to strengthen recruitment messaging around value and culture.